Alternatives Guide

Best Mailchimp Alternatives in 2026

Looking for Mailchimp alternatives? We've tested and compared 3+ marketing tools to find the best options for every use case and budget.

3 Alternatives
3 Free Options
4.4 Avg Rating
$25 Lowest Price
01

Top 3 Mailchimp Alternatives

Our top picks based on features, pricing, and user reviews. These tools offer the best alternatives to Mailchimp.

#1 Best Overall
Salesforce
4.4 Rating
$25/mo Paid From
Yes Free Tier

Best for: Enterprise sales teams (200+ users)

View Review
#2 Best Value
HubSpot
4.2 Rating
$15/mo Paid From
Yes Free Tier

Best for: All-in-one CRM for growth teams

View Review
#3 Best Free Option
Customer.io
4.5 Rating
$100/mo Paid From
Yes Free Tier

Best for: Marketing + dev teams at startups

View Review
02

Full Comparison

Side-by-side comparison of Mailchimp vs all 3 alternatives.

Tool Rating Paid From Free Tier Best For
Mailchimp Current
4.2 $13/mo ✓ Small businesses needing simplicity
Review Visit
#1 Salesforce
4.4 $25/mo ✓ Enterprise sales teams (200+ users)
Review Visit
#2 HubSpot
4.2 $15/mo ✓ All-in-one CRM for growth teams
Review Visit
#3 Customer.io
4.5 $100/mo ✓ Marketing + dev teams at startups
Review Visit
03

Detailed Reviews

In-depth look at each Mailchimp alternative with pricing, features, and best use cases.

#1

Salesforce

4.4 44,344 reviews

The world's #1 CRM platform

Free tier available

Consider Salesforce for higher user ratings, specializes in enterprise sales teams (200+ users).

Strengths
  • Agentforce 2.0 Autonomous AI Agents
  • AppExchange Ecosystem (9,000+ Apps)
  • Enterprise-Grade Security & Compliance
Cons
  • Expensive for Real Value
  • Steep Learning Curve
Read Full Review Visit Website
#2

HubSpot

4.2 48,400 reviews

Grow better with HubSpot

Free tier available

Consider HubSpot for specializes in all-in-one crm for growth teams.

Strengths
  • Clean interface and strong contact management functionality
  • Easy integrations with Gmail, Outlook, and 500+ other tools
  • Powerful automation workflows and email sequences
Cons
  • Pricing can get expensive as you grow, especially with larger contact lists
  • Rigid pricing tiers with significant jumps between plans
Read Full Review Visit Website
#3

Customer.io

4.5 930 reviews

Build better customer relationships with data-driven messaging

Free tier available

Consider Customer.io for higher user ratings, specializes in marketing + dev teams at startups.

Strengths
  • Exceptional behavioral automation capabilities - can build flows requiring custom code in competitors
  • Intuitive onboarding and ease of setup (8.0 vs competitors' 7.5)
  • Real-time data processing and event-driven messaging
Cons
  • Essentials tier has slower support response times (email + community only)
  • Steep learning curve for non-technical marketers
Read Full Review Visit Website
04

Frequently Asked Questions

What is the best alternative to Mailchimp?
The best Mailchimp alternative depends on your needs. Salesforce is our top pick for most users, offering similar features with higher user ratings. For budget-conscious users, Salesforce and HubSpot offer free tiers worth exploring.
Is there a free alternative to Mailchimp?
Yes, Salesforce and HubSpot offer free tiers. While not as feature-rich as Mailchimp's paid plans, they're suitable for individuals or small projects.
Why switch from Mailchimp?
Common reasons to explore Mailchimp alternatives include: pricing concerns (a free tier), specific feature needs not met by Mailchimp, desire for simpler interfaces, or need for better integrations with existing tools.
How does Mailchimp compare to Salesforce?
Mailchimp and Salesforce are both strong marketing tools. Mailchimp excels at Small businesses needing simplicity, while Salesforce is known for Enterprise sales teams (200+ users). See our detailed comparison above.
Which Mailchimp alternative is best for small businesses?
For small businesses, we recommend Salesforce due to its free tier and affordable pricing. It offers the core features most small teams need without enterprise complexity.
Can I migrate from Mailchimp to an alternative?
Most Mailchimp alternatives support data import/export. Check each tool's migration documentation. Salesforce offers the most straightforward migration path with dedicated import tools and customer support for switching.

Still using Mailchimp?

Read our complete Mailchimp review to see if it's still the right choice for you.

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